Ad Code

Responsive Advertisement

Ticker

6/recent/ticker-posts

Facebook will let you use AR to ‘try on’ items in ads


Facebook is rolling out a new ad format that uses augmented reality to encourage you to sample some of the products on display. The details: The ads appear similar to every other Facebook ad out there, appearing as a promoted tile on your Newsfeed — except they have a “Tap to Try it On” option (presumably with other wording if it’s not something you try on). When you comply, Facebook accesses your camera and proceeds to put an AR version of the advertised object on your person. The first company to test out the ads is Michael Kors, which allowed…

This story continues at The Next Web

Or just read more coverage about: Facebook

from The Next Web https://ift.tt/2L0QwEh

Post a Comment

0 Comments

Ad Code

Responsive Advertisement